Digital Marketing

AESTHETIC PRACTITIONERS

H1 tags, Your Aesthetic Website Secret LBD


Last chance to make an impression!

We’ve all been there, you need to make the final best impression to see if this relationship is going anywhere and you have nothing in your closet 😩.


But at the back behind all your winter clothes there it is that #lbd that never fails to tell people who you are and why they should pay attention to you.

If you’ve had your website built by a developer or you’ve done it yourself, I still believe that you should have a basic knowledge of the layout of your website.



In my previous post we talked about SEO and title tags and meta descriptions, but if your finding that your website isn’t ranking on Google and making that match you may want to check your H1 tag. So here are the basics of what it is, why you should pay attention to it and how you can use it to get more bookings for your clinic:

👱‍♀️What is a H1 tag?

The H1 tag is a HTML tag that indicates an important heading on a website.



🤷‍♀️Why Should Aesthetic Practitioners use H1 tags?

There are billions of websites and thousands of Aesthetic clinics online. In order for Google to match your business with a potential client it has a tenth of millisecond to check what your websites about (SEO title tags and meta) and your H1 tag gives you another opportunity to tell Google why your so great!



🔑HOW: Just like a blog the title needs to be bold, simple, captures the audience and MUST contain your main keyword for that page.


The bottom line is that H1s were (and still are, mostly) a good indicator of what the most important text on a page!


I want to hear 👂from you! I understand that techy website stuff isn’t for every aesthetic practitioner, but if you think this was useful comment, share and get in touch!





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